浙江工商大学
- Of the following, which is not the basic process of social media marketing?（ ）
- International Version of Taobao is also called: ( )
- Of the following, which is not the key points of video marketing?（ ）。
- Of the following, which is TRUE about social media?（ ）
- The following are not the main functions of the cross-border B2B platform: ( )
- Which of the following is the origin of air freight?（ ）
- （ ）forecasting methods use historical demand to make a forecast.
- Aggregate planning, to be effective, requires inputs from（ ）
- Which one the following is the most popular cross-border e-commerce platform? ( )
- It attaches great importance to the product platform, the whole category platform, it can be said that it is very suitable for some products with relatively high unit price. What platform is it?( )
- The origin of Cross-Border Ecommerce Logistics begin at 2008, the rise of（ ）.
- Which One is the largest online shopping websites in Southeast Asia? ( )
- How many points does one Amazon listing’s bulletin points usually include? ( )
- The two forms of supply chain assets are （ ）
- Of the following, which is not the type of social media marketing?（ ）
- Which of the following can be used to guide the direction of subsequent product selection?( )
- Which method can start from the daily life of the buyer and is very practical, but it requires association and thinking.( )
- A chained network with one long chain （ ）
- The two major types of facilities are（ ）
- All raw materials, work in process, and finished goods within a supply chain are known as （ ）
- Of the following, which is the page optimization of search engine optimization?（ ）。
- Of the following, which is the advantages of video marketing?（ ）。
- In terms of volume, ships are measured by（ ）.
- What can be analyzed by using platform hot sales data?( )
- Which of the following procedures are financing facilities inside the supply chain?（ ）
- Which are the business that Ali-pay is now providing to the general public?（ ）
- Of the following, which is the characteristic of social media?（ ）
- Which of the flowing are the fundamental rules for financial regulation?（ ）
- Which of the following are the characteristics of cross-border logistics?（ ）
- Which of the following are the different viewpoints regarding the relationship between logistics and supply chain management?（ ）
- The forecast of demand forms the basis for all strategic and planning decisions in a supply chain. （ ）
- The transaction subject and transaction process of cross-border e-commerce marketing is similar as general e-marketing.（ ）
- A long description of the selling point is very welcome.（ ）
- The evolution of China's cross-border logistics business, it starts from post, include china post, Hong Kong post and Easy post.（ ）
- The allocation of financial resources across time enhances risk allocation in a larger scale simultaneously.
- Determine the marketing objectives of the enterprise or website is the first step of SEO.（ ）
- The basic idea of search engine marketing is to let users find and click information.（ ）
- FedEx is the fastest growing airline in the world, for both cargo and passenger traffic.（ ）
- Risk reallocation is useless since in a larger scale, risk is merely re-transferred rather than being reduced.
- Fintech brings new financial industries and business modes that do not need traditional financial regulation.
- The daily average IP traffic of the website representing the overall visibility of the website. （ ）
- The most important factor that contributes to Ali-pay’s success in credit assessment is that the company has a large amount of money that could be invested in new big data technology. （ ）
- The less words used in the query, the greater the likelihood that the user will click on search results farther down the page.（ ）
- The ranking of the website in various regions representing the website in each regional visibility（ ）
- When selecting the target market, it is not necessary to consider the international logistics price( )
A:Search engine feedback information
B:Analyze and test the data
C:Choose a suitable social platform
D:Improve enterprise or brand information on social platform
答案:Search engine feedback information
A:Amazon
B:eBay
C:Wish
D:Aliexpress
答案:D: Aliexpress
A:Make it fixed
B:Make it short and refined
C:Address a currently trending topic
D:Closer to the younger generation
答案:A: Make it fixed
A:Social media is a term used to refer to online techlogies and practices that are used to share opinions and information, promote discussion and build relationships.
B:Social media services and tools involve a combination of techlogy, telecommunications and some kind of social interaction.
C:Social media can use a variety of different formats, for example text, picture, video and audio.
D:Others are correct.
答案:D: Others are correct.
A:Logistics service
B:Business platform construction
C:Traffic gathered
D:Information integration
答案:C: Traffic gathered
A:Charter airfreight services
B:Scheduled airfreight services
C:Airmail services
D:Express air services
答案:C: Airmail services
A:Causal B:Time-series C:Simulation
D:Qualitative
答案:Time-series
A:all customers. B:all departments. C:throughout the supply chain.
D:all suppliers.
答案:throughout the supply chain.
A:Shopee
B:Amazon
C:Taobao
D:Aliexpress
答案:D: Aliexpress
A:Amazon
B:Shopee.
C:Wish
D:eBay
A:Wish
B:Amazon
C:eBay
D:AliExpress
A:Amazon
B:Lazada
C:Wish
D:Aliexpress
A:5
B:6
C:4
D:2
A:capacity and inventory. B:inventory and warehouse space.
C:inventory and revenue.
D:capacity and revenue.
A:Bidding ranking
B:Create a public homepage
C:Information flow advertising
D:Advertising placement / Sponsored story
A:Google analysis
B:Google Trends
C:Alexa
D:KeywordSpy
A:tree diagram
B:Social Media
C:Targeting Customers
D:Hit Price Range
A:is more flexible than a dedicated network and more costly than a fully flexible network.
B:is more flexible than a dedicated network and less costly than a fully flexible network.
C:is less flexible than a dedicated network and less costly than a fully flexible network.
D:is less flexible than a dedicated network but more costly than a fully flexible network.
A:production sites and storage sites. B:distribution sites and storage sites.
C:production sites and distribution sites.
D:retail sites and distribution sites.
A:information.
B:facilities. C:transportation. D:inventory.
A:website structure
B:keyword tag
C:description tag
D:page title
A:Spread more quickly
B:Highly interactive
C:Low cost
D:Accurate target
A:Net tonnage
B:Gross tonnage
C:Gross Registered tonnage
D:Displacement tonnage
A:check the keywords of the hot selling product
B:find out the reason for the hot selling
C:look for the trend and find the inspiration
D:do not follow the selling directly to prevent infringement
E:look for the selling point
A:Financing via logistics
B:Finance via inventory
C:Financing via bank loans
D:Financing via warehouse receipt
A:Deposits
B:Loans
C:Money market funds
D:Insurance
A:Commentary limited
B:Infinite
C:Fixed
D:Freedom
A:Protect the investment returns for investors
B:Justified to all parties concerned
C:Openness to all stakeholders
D:Fairness to all participants
A:Long distance and long time
B:Form diversification
C:High cost
D:Complex process
A:Coordinationist
B:Inclusionist
C:Intersectionist
D:Evolutionist
A:错 B:对
A:对 B:错
A:错 B:对
A:对 B:错
A:对 B:错
A:对 B:错
A:对 B:错
A:错 B:对
A:错 B:对
A:对 B:错
A:对 B:错
A:错 B:对
A:对 B:错
A:错 B:对
A:对 B:错
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