第三章测试1.
Please select the correct ones from the following statements about strategy.
A:strategy is to develop a plan to defeat the current of potential competitive. B:strategy is an integrated decision that leads and pushes company to achieve success. C:strategy development needs a combination of logical analysis and business intuition. D:strategy usually will be better for external use.
答案:ABC
2.
Which tool or framework is not for strategy planning?
A:Michael Porter’s Five forces B:User Journey map C:Value chain analysis D:BCG Matric
答案:B
When we assess the portfolio, we may take the market-based perspectives by assessing the market attractiveness and the competitive position.
A:对 B:错
答案:A
A typical strategy for a business unit usually includes
A:new product line expansion, B:geographically expansion, C:acquisition the divestment D:a new customer group,
答案:ABD
A typical framework to decide the business unit strategy can be split into two parts: diagnosis and selection.
A:对 B:错
答案:A
