第九章单元测试
  1. What can be described as the cost differential between an occupied room and a vacant room?( )。

  2. A:variable costs B:fixed costs C:profit margin D:revenue maximization
    答案:variable costs
  3. Which of the following would most likely be in the competitive set of a four-star full-service hotel with a pool, fitness center, golf course, and spa, located in an area frequented by tourists? (Assume that all of the properties are within five miles of each other.)( )。

  4. A:an airport hotel B:a bed and breakfast C:a convention center hotel D:profit margin
  5. Revenue management is a set of revenue maximization strategies and tactics that:( )。

  6. A:focus exclusively on rate adjustments as a means to improve profitability. B:increase profitability by carefully controlling expenses. C:can be used to improve the profitability of all businesses. D:can be used to improve the profitability of certain businesses.
  7. Balancing the risk of overselling guestrooms against the potential loss of revenue arising from rooms going unoccupied is best referred to as capacity management 。( )

  8. A:对 B:错
  9. In January, the 200-room Snow Inn ran a skiers special that resulted in them selling 5,735 rooms during the month. What was the occupancy percentage for the month?( )

  10. A:108 percent B:95.6 percent C:92.5 percent D:The answer cannot be determined from the information provided.

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