消费者行为学在中国章节测试课后答案2024春

第十四章测试

1.Which functional area of culture is most closely related to the idea of a common worldview? （ ）
A:Ideology B:Environment C:Eating habits D:Ecology
答案:A
2.In a culture , ________ usually dictate what is right and wrong, acceptable or unacceptable.（ ）
A:Norms B:Myths C:Theories D:Criteria 3.A culture production system is a set of individuals and organizations that create and market cultural products.（ ）
A:对 B:错 4.In many cultures, myths feature talking animals that act as mediating figures.（ ）
A:对 B:错 5.Profane consumption involves consumer objects and events that are ordinary.（ ）
A:对 B:错